Hi, I’m Russ.
I Write.
I Make Stuff.
I Do Both At The Same Time.
I've never been able to figure out why people love to write their bios in the third person. Russell believes it's because people don't like talking about themselves and think it's less chest-poundy. However, Russell does believe that if you’re going to do it, you’ll need a silky-smooth transition from first to third, like the one you were just lucky enough to experience.
Russell is a Creative Director/Writer who has worked on some amazing brands like Noom, Amazon, Ring, Burger King, BEHR, Public Storage, YONEX, Tim Hortons, Netflix, Google, Crackle, LA Lakers, Universal Pictures, Sony Pictures, Warner Brothers, Toyota, Ole Smoky Moonshine, TBS Network, Naked Juice, Mattel, Belkin, Linksys, Land Rover, Hot Wheels, Haagen Daz and LG to name a few. Quite a few. He has worked on broadcast, social (paid/organic), digital, print, and pretty much everything else under the sun. Oh and he’s even won some awards if that sort of thing is important to you.
Currently, Russell is leading the Global Creative Team at Noom overseeing all brand, TV, OTT, paid social, YouTube, TikTok, Snap, CRM, Pinterest, Reddit, Podcasts and everything in between. He has to use both sides of his brain to take complex data, and transform it into brand performance creative that not scales, but looks great as it climbs its way up the marketing funnel.
Russell has degrees in English and Literature, and much to his parent’s chagrin, another one in advertising (whatever that means). He lives in Carlsbad with his wife, two little girls, two dogs, and a fancy new American passport. Call me.
CV
Experience // Performance Golf, Noom, Amazon (Ring), Motive, Ignition Creative, VaynerMedia, Cline Davis Mann, Belkin, The Found, Creative Intellects, Alcone Irvine, Y&R
Clients // Noom, Amazon, Ring, BEHR Paint, Burger King, Tim Hortons, Netflix, LA Lakers, Comic-Con HQ, noosa yoghurt, Toyota, Ole Smoky Moonshine, TBS Network, Mattel, Naked Juice, Belkin, Linksys, Epoch Lacrosse, Claret Handbags, Aurelien Levitan, Blue Collar Working Dog, Liverpool Jeans, eTradenbids, Haagen-Dazs, Mike’s Hard Lemonade, LG, Coffee Mate, Hot Wheels, & Land Rover.
Work // TV, Video, Web, Social Media, Product Design, Integrated Campaigns, Takeovers (willing and unwilling), Receiver of Cease and Desist Letters, Package Design, Children's Books, Screenplays, Short Stories.
Education // Whittier College, B.A. English and Literature - Minor Biology.
For The Fridge //
2018 Shorty Award - McQueen
2018 Clio Multi-Platform Campaign - Death Note
2018 Clio Home Entertainment Campaign - Rampage
2015 Shorty Award - Social Goodness, Naked Juice
Canadian National Lacrosse Tournament MVP
Correctly guessed number of Jellybeans in a jar
Calgary Academy Athlete of The Year 1996
28 stitches, 3 concussions, 1 torn achilles, 1/2 fake tooth
Contact
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