The Breakdown
Ring is the leader in video doorbells, plain and simple. But in recent years, the brand has evolved to occupy the whole-home space, with a variety of cutting edge products. My job was to guide our team of talented creatives through seasonal campaigns, paid and organic social, homepage takeovers, rich media executions, outdoor, the first-ever Ring Magazine, and our flashy new voice and brand guidelines.
Ring Magazine
To help tell our brand story in key markets across the country we created Ring’s first-ever magazine. Comprised of a user stories and product information our magazine made it’s debut at CES 2019 and has traveled across the country.
Seasonal Social Content
To amplify our seasonal sales events, our team creates fun, dynamic and sometimes sassy content that used across a variety of paid and organic social channels.
