For the release of Death Note, a feature film from Netflix about a Death God, we worked with the filmmakers and cast to create a full throttle digital campaign. Based on an Anime by the same name, this film had a rabid fan base who aren't afraid to let people know what they think. So to ensure we were authentic as possible, we got our hands on the costume and had a custom shoot to capture the essence of the film and help build and define a world that fans would be proud of. All in all, this campaign helped the brand achieve a 58% growth in followers and a total of 17.6 Million impressions. Oh yeah, and it won a 2018 Entertainment Clio, which is nice.